London Drugs is a 100% Canadian Owned Retail Store and offers shop online or in-store pharmaceuticals, cosmetics, electronics, cameras, housewares & more, with a Price Match Guarantee. London Drugs operates 80+ stores in Western Canada including British Columbia, Alberta, Saskatchewan and Manitoba.
According to OrderDynamic’s Omni-1000 Canada Report, only 23.5% of Canadian retailers currently have a BOPIS program in place, and only 50% advertise this service on their homepage. That is a missed opportunity, as a JDA Software consumer survey in the US found that BOPIS use in the last 12-months was up 44% from a 2015 consumer survey. The same JDA survey found that 46% of respondents prefer digital channels and all respondents were in agreement that the most important thing is a quick and easy shopping experience, while 3 of 4 respondents said speed and ease is more important than a personalized experience. The driver behind BOPIS for 40% of the respondents is to avoid home delivery and another 33% want to get items faster.
BOPIS is not only for the consumer, the retailer benefits by bringing the consumer in store despite being acquired online. The Harvard Business Review found that when customers are acquired online and show up in store, it results in 13% more spending in-store, and six months later they had visited the retail store 23% more often, and were more likely to recommend the brand, than a non omnichannel shopper.
Snaile was selected by London Drugs for its strong adherence and knowledge of Canada’s privacy laws (PIPEDA) and experience with personal identifiable information (PII) rules in Canada. Snaile’s security policies, controls and implementation are headed up by security industry veteran Michael Castro. Michael is an accomplished IT leader with 20+ years experience building and leading Information Security, Cyber Risk and Compliance at the enterprise level. He has successfully led all aspects of Information Security Programs; policies and procedures, oversight and controls, strategy, architecture development, and training. Michael most recently served as the Head of Information Security and Risk Management (CISO) for Loblaw Companies Limited from 2014-2018. Prior to that he provided Security Advisory Services for Canadian Tire, was the Country CISO for Ally Bank Canada, and was Security Lead for Suncor Energy.